Afropunk Event Ad Marketing
PROJECT DETAILS
Ad Design l 3 WeeksDeliverables
- T- shirt
- Tote bag
- Posters
- Billboard ad
- Event ticket design
- Landing Page
Project Goals
Create an Even marketing campaign for Afropunk Summer 2020, Brookyln. Capturing the vibrant energy and diversity of the event for everyone to enjoy.
Create an Even marketing campaign for Afropunk Summer 2020, Brookyln. Capturing the vibrant energy and diversity of the event for everyone to enjoy.
Role
Designer
About
The first Afropunk festival consisted of four days of film screenings at the Brooklyn Academy of Music and live musical performances in downtown Brooklyn. On the fourth day, festival attendees decided to throw a picnic in Fort Greene Park, and that’s how Afropunk was officially born.
Designer
About
The first Afropunk festival consisted of four days of film screenings at the Brooklyn Academy of Music and live musical performances in downtown Brooklyn. On the fourth day, festival attendees decided to throw a picnic in Fort Greene Park, and that’s how Afropunk was officially born.
Design Toolkit
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T-shirt
Tote Bag
Posters
Billboard Ad
Colors
Typography
Takeaways
I truly began understanding the necessity of creating a safe space for Black people who routinely found themselves in predominantly white spaces. Afropunk invites openness and community by replacing that feeling of simmering anxiety with an overall feeling of acceptance.